Our Team The Heart Behind Fresh Steps UG
At Fresh Steps UG, our people are our strength. We are a passionate, hands-on team committed to bringing life back to every pair of shoes. With precision and dedication, we don’t just clean shoes we restore pride and confidence, step by step.
“Clean shoes, clear confidence that’s what we stand for.”
The Leader
Richard Afful Obed
Founder & CEO, Fresh Steps UG
Richard leads with passion, purpose, and excellence. His mission is to build Berlin’s most reliable sneaker care brand one that values consistency, quality, and customer happiness.
“Clean shoes, clear confidence that’s what we stand for.”
Meet Our Professionals
A passionate team dedicated to excellence in every detail
Secretary
Aisha Seidu
The brain behind our coordination and client communication. She ensures all internal operations and paperwork run smoothly.
Operations Lead
Charles Amoah
He oversees all sneaker treatments, manages the cleaning crew, and ensures every pair is returned spotless and on time.
Sales Personnel
Bettina Amoah
The face of Fresh Steps UG to the public. Bettina handles customer engagement, business development, and walks clients through our offerings.
Secretary
Aisha Seidu
The brain behind our coordination and client communication. She ensures all internal operations and paperwork run smoothly.
Our Professional Process
Each shoe goes through a detailed 5-step cleaning and detailing procedure — your kicks are in expert hands.
Inspection
Thorough assessment of your sneakers’ condition and material type
Deep Clean
Professional cleaning using specialized products and techniques
Drying
Targeted stain removal and material-specific care solutions
Packaging
Professional packaging and prompt delivery to your doorstep
What Our Clients Say
Don’t just take our word for it — hear from our satisfied customers
Leader
Richard Obed
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